Over the last decade Seoul has worked hard to soften its industrial hard edges into an appealing urban ideal of parks, culture and design. Glass, concrete and steel are crafted into natural forms at the spectacular Dongdaemun Design Plaza & Park and City Hall. The popularity of the beautifully landscaped parks alongside the central Cheong-gye stream and the Han River has spurred on the creation of more green spaces and cycle routes. Join Seoulites enjoying time out shopping in stylish boutiques and drinking at cool cafes and convivial bars.